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Media Highlights

Forbes
How To Harness Soft Power To Subtly Attract Consumers
November 25, 2024

Adjunct Instructor Stefan Pollack authored an article on how brands can harness soft power to subtly attract consumers. 

Marketplace
How World of Warcraft changed the real world
November 25, 2024

Professor of Communication Dmitri Williams was interviewed about how twenty years after its launch, Blizzard Entertainment's World of Warcraft has left a lasting impact on the gaming industry and an entire generation. 

Screen Daily
Shifting business models leads discussion at British Screen Forum
November 22, 2024

Associate Professor of Communication and Founder of the Annenberg Inclusion Initiative Stacy L. Smith was quoted in a recap article on the British Screen Forum, where Smith spoke about the continuing work to improve diversity, equity and inclusion in the film industry. 
 

The Los Angeles Times
Trump wanted to ban TikTok. Will his return to office help save it?
November 22, 2024

Clinical Associate Professor of Communication and Associate Director of the Digital Social Media (MS) program Freddy Tran Nager was quoted in an article about the future of TikTok.