You will gain a theoretical framework and critical understanding for how messages — from interpersonal to mass media — are informed, created, distributed, received and understood.
As you explore social, cultural, rhetorical and organizational communication processes with our distinguished faculty, you will study, participate in, and critique ever-evolving power structures in education, politics, management, technology, entertainment, government and nongovernmental institutions.
The culturally rich city of Los Angeles provides the perfect environment to acquire this knowledge, which can be applied to an array of career fields, including education, politics, marketing, government and nonprofit organizations.
By the numbers
Student, alumni and faculty work
Arturo Sierra ’21 brings his Amazon bestseller, Fates of the Few, to life utilizing all his creative, marketing and communication skills.
Division I lacrosse goalkeeper Kait Devir pursues content creation to connect with other athletes and help them build their brands.
Jill Ofodu pursues her passion as a content creator by curating video compilations of popular movie and television scenes for TikTok and Instagram.
Students read, watch, listen to, and prototype new, playful ways to communicate about the environment while mobilizing audiences to enact change.
Devon Kennard pairs on-field success in the NFL with success in business as a real estate investor and a philanthropist.
Double major Hunter Hinson takes advantage of USC Annenberg’s expert faculty, rigorous coursework and career connections to create a personalized academic journey.
Contribute research with impact
Through the School of Communication’s honors program, you can pursue original, independent research with a faculty mentor that synthesizes the knowledge you acquire over the course of the major. You will develop strong research, writing and critical-thinking skills that can strengthen your portfolio by completing an honors seminar and producing an honors thesis that challenges you to explore a specific intellectual question or issue. USC Annenberg’s innovative centers of research provide fertile ground for your work, including the Annenberg Innovation Lab, Annenberg Inclusion Initiative and Annenberg Research Network on International Communication.