USC Annenberg alumni are among the world’s preeminent and prodigious cross-disciplinary innovators.

Skateboarding is an integral part of the Southern California lifestyle, but as USC Annenberg lecturer and alum Neftalie Williams demonstrated in “The Nation Skate: What you can do for your country,” the sport has global appeal. Capturing images of skaters from South Africa, Switzerland, Cuba and more,...

By Matthew C. Ehrlich and Joe Saltzman

Why study the image of the journalist in popular culture? First, journalism itself is supposed to provide us with the stories and information we need in order to govern ourselves. Second, journalists have been ubiquitous characters in popular culture, and those characters are likely to shape people’s impressions of the news media at least as much...

Mark Greenberg and Tami Morachnick are no strangers to USC Annenberg. Their son Matthew graduated from the School of Communication last May — Greenberg was on stage to hand him his degree. Their daughter Kate enrolled in the School of Journalism this fall. Greenberg and Morachnick met when both worked at HBO in the 1980s. Today, Greenberg is president and CEO of EPIX, and serves on the USC...

Photo Courtesy of Sandy Tolan Five young men stare through the windows of their bus, stalled at a military checkpoint known as Qalandia. Outside, an exhaust-choked border crossing divides Jerusalem from the West Bank city of Ramallah. Behind it stands a massive gray wall, seemingly impenetrable except by special permission. The men look out as drivers jockey for position, funneling into a...

Photo Courtesy of Morad Boroomand By Ruben Castaneda (B.A., Journalism ’83)

By that Halloween, I had been addicted to crack for about a year.

I first tried the drug on another reporting assignment, when I was working for the Los Angeles Herald Examiner. It was mid-September 1988, and was a mile or so west of downtown looking for people to interview for an immigration story. A...

From poring over fashion magazines in free period to walking the carpet at New York Fashion Week, Sophie Elkus is catapulting herself into the upper echelon of fashion blogs though a mix of marketing savvy and an eye for style. The USC Annenberg alumna (Public Relations and Marketing, ’14) is the both the face and brain behind the ascendant...

Not long ago, the LA River was an ignored body of water. It had no respect. But Mayor Garcetti has appealed for millions in federal funding for the LA River Revitalization Corp . Activist nonprofit groups have popped up, turning it into one of the city's most celebrated environmental causes. And...