The New York Times featured the Annenberg Innovation Lab and director Jonathan Taplin in a piece concerning online advertising and Internet piracy.

The story focuses upon the report published earlier this month by the Innovation Lab that ranked ad networks, including those operated by Google and Yahoo, by the number of advertisements they place on illegal file-sharing websites.

“Brands make sure that their ads never show up on porn sites, so we’re basically saying, why not do the same with piracy sites?” said Taplin.

According to the article, Taplin said the next edition of the report, which will be published in mid-February, will include the names of the brands that advertise on pirating sites.

"In an interview, he said he was not ready to identify those brands, but he noted that insurance companies were among the biggest offenders," the article read.

Read the article here. Read the entire Innovation Lab report.