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News»Annenberg Intelligence

Annenberg Intelligence

Torod Neptune on Purpose Driven Brands

Torod Neptune on Purpose Driven Brands
Video
February 18, 2021

Torod Neptune on purpose-driven brands

Torod Neptune, chief communications officer and worldwide vice president of marketing for Lenovo Group LTD, one of the world’s largest manufacturers of computers, joins Dean Willow Bay for a candid Annenberg Intelligence conversation on Nov. 6, 2020, about purpose-driven brands and his call to address...

USC Annenberg Video Team

Melissa Waggener Zorkin on The Power of Communication in Uncertain Times

Melissa Waggener Zorkin on The Power of Communication in Uncertain Times
Video
February 2, 2021

Melissa Waggener Zorkin on the power of communication in uncertain times

As part of the Annenberg Intelligence series, USC Annenberg Dean Willow Bay leads a conversation with WE Communications Global CEO and Founder Melissa Waggener Zorkin to explore how purpose-led communications can act as a catalyst for industry — and help to create societal change.

USC Annenberg Video Team

Inside the NBA Bubble with Mike Bass

Inside the NBA Bubble with Mike Bass
Video
September 21, 2020

Inside the NBA Bubble with Mike Bass

As part of the Annenberg Intelligence series, Dean Willow Bay was in conversation with Mike Bass, the NBA’s Executive Vice President and Chief Communications Officer. He shared a glimpse into designing and implementing effective communication strategies, and the tough decisions...

USC Annenberg Video Team
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