Michael
John
Cody

Professor of Communication
Michael Cody teaches and conducts research in the areas of interpersonal communication, nonverbal communication, persuasion, entertainment-education and public campaigns
Michael Cody teaches and conducts research in the areas of interpersonal communication, nonverbal communication, persuasion, entertainment-education and public campaigns
Expertise: 
Advertising, Education, Entertainment, Gender and Sexuality, Health, Marketing, Media Literacy
Research and Practice Areas: 
Health
Persuasion and Politics
Science, Technology and Innovation
Center Affiliation: 

Michael
John
Cody

Professor of Communication

Tabs

Michael J. Cody, PhD, is a professor at USC Annenberg, where he has taught classes and conducted research on social influence processes since 1982. He has co-authored two books, Persuasive Communication and Interpersonal Communication; and he has co-edited five: The Psychology of Tactical Communication, Explaining the Self to Others, Gender, Power, and Communication in Human Relationships, Entertainment-Education and Social Change and Serious Games. He served as the editor-in-chief of Communication Theory and the Journal of Communication. His grants focused on the tobacco control, energy conservation, and understanding autism.

Book Chapters

Consulting that Matters: A Reader for Scholars and Practitioners, chapter 20: “Consulting in the Educational Context: Serving as an External Program Reviewer”, author (Peter Lang, 2015).

Journal Papers

A Meta-Analysis of Humor Effects in Persuasion, co-author (Human Communication Research, 2018).

The Ebb and Flow of Communication Research: Seven Decades of Publication Trends and Research Priorities, co-author (Journal of Communication, 2018).

Entertainment-education, author (Wiley-Blackwell, 2017).

Narrative persuasion, author (Oxford University Press, 2016).

Videos

Music, Influence, and Media

Create more powerful media by understanding music’s role in it.

Creating a Positive Public Persona

Attract fans by using expertise, commonality, humor and more

Cross Cultural Non Verbal Behavior

Touring or doing business cross-borders? Communicate wisely by watching this video.