Paolo
Sigismondi

Clinical Professor of Communication
An interdisciplinary scholar with a background as an international executive, Paolo Sigismondi explores the evolution of the media industry as an author, editor, translator and educator.
(213) 740-4810
An interdisciplinary scholar with a background as an international executive, Paolo Sigismondi explores the evolution of the media industry as an author, editor, translator and educator.
Expertise: 
Business, Digital Media, Entertainment, Global, Management, Marketing
Center Affiliation: 

Paolo
Sigismondi

Clinical Professor of Communication
(213) 740-4810

Tabs

Paolo Sigismondi’s primary research and teaching interests focus on the phenomena of globalization forged by new technologies and economic forces in the media industry, and their multifaceted economic, political, social and linguistic impact on societies around the world.

He graduated summa cum laude in economics from LUISS University in Rome. At the University of Southern California, he earned an MBA from the Marshall School of Business, a graduate certificate in Business of Entertainment from the School of Cinematic Arts, and an MA and a PhD from USC Annenberg. He has more than a decade of work experience in the global media and entertainment industry. He held executive positions with Mediaset and Telemontecarlo, two leading European media companies; in the United States, he worked at the world headquarters of Warner Bros. Entertainment.

Sigismondi’s research has been published in leading academic journals and presented at international conferences around the world. He is the editor of the book World Entertainment Media: Global, Regional and Local Perspectives (Routledge), which features analyses and case studies from leading international media scholars exploring causes and effects of globalization in different media landscapes. He is the author of the book The Digital Glocalization of Entertainment: New Paradigms in the 21st Century Global Mediascape (Springer Science + Business Media), the translator of its Italian edition (FrancoAngeli), and the author of the book Redefining Media in the Digital Age: New Global Competitive Advantages (Springer Nature) which analyze different issues originating in the digital evolution of the media industry, and their ramifications.

 

Books

Redefining media in the digital age: New global competitive advantages, author (Springer Nature, 2024).

World entertainment media: Global, regional and local perspectives, editor (Routledge, 2019).

La glocalizzazione digitale dell’audiovisivo: Nuovi paradigmi nel panorama mondiale, author (FrancoAngeli Publishing, Communication series, 2014).

The digital glocalization of entertainment: New paradigms in the 21st century global mediascape, author (Springer Science + Business Media, “The Economics of Information, Communication and Entertainment” series, 2011).

Journal Article

Exploring translation gaps: The untranslatability and global diffusion of “cool”, author (Communication Theory, 2018).

Babel and globalization: Translating in the 21st century, author (International Journal of Communication, 2016).

The Winx Club phenomenon in the global animation landscape, author (Journal of Italian Cinema & Media Studies, 2015).

Global strategies in the children’s media market: The Jetix case in Italy, author (Journal of Children and Media, 2009).

Hollywood piracy in China: An accidental case of US public diplomacy in the globalization age?, author (Chinese Journal of Communication, 2009).

Courses

COMM 209: Communication and Media Economics