Anne (Mayanna) Framroze teaches communication, brand and experiential marketing, brand storytelling, and digital social media at USC Annenberg. She is currently a C-suite marketing and communication professional with a background in journalism, media, marketing, and cultural studies.

Framroze has worked in brand management, consumer advertising, business development, journalism, community-based programming, and digital strategies. She is the CMO and senior vice president of marketing and communication at a large trade organization based in Los Angeles. She has worked on numerous branding initiatives from both a strategic and tactical perspective. Her professional scope extends to the production of large annual conferences and thought leadership events. This includes work with organizations such as the Milken Institute, UC Berkeley, Pepperdine, and UCLA among many others, and with media entities such as the Los Angeles Times, ABC, and NBC. As a former journalist, Framroze has hundreds of articles published in national consumer and B-to-B publications on business, travel, fashion, healthcare/wellness, and food/wine. She has served as editorial director for medical journals, as well as for corporate-sponsored journals from General Electric Medical Systems. She is the recipient of several communication, branding, and marketing awards.

As an instructor at USC Annenberg since 2007, Framroze focuses on the intersection between theoretical and practical approaches to brand development and marketing in both online and offline worlds. She is heavily involved with digital media, creating her organization’s first website in 1995. She has launched several other websites and spearheaded numerous new media and social media initiatives. She has taught various courses within the Communication Management (CMGT) program, Digital Media Management (DMM), and Digital Social Media (DSM) programs at USC Annenberg.

She received her bachelor’s and master’s degrees focusing on journalism and communication at USC and received her PhD with a focus on identity construction in the digital ecosystem at UCLA.