Photo of Stacy Scholder

Stacy
Scholder

Professor of Professional Practice
ATVN Director
As a newsroom manager, professor and mentor, Stacy Scholder provides hands-on teaching through video production and reporting of news and sports, with an emphasis on day-of-air, live, and breaking stories.
Academic Program Affiliation: 
Photo of Stacy Scholder
As a newsroom manager, professor and mentor, Stacy Scholder provides hands-on teaching through video production and reporting of news and sports, with an emphasis on day-of-air, live, and breaking stories.
Expertise: 
Digital Media, Leadership, Los Angeles, Media Literacy, Popular Culture, Social Media
Research and Practice Areas: 
Civic Engagement and Social Justice
Culture and Media
News and Media Industries
Persuasion and Politics

Tabs

Stacy Scholder, an Emmy-award winning television news producer, is the director of Annenberg TV News, USC’s television and multimedia operation at the Annenberg School for Communication and Journalism. Since coming to USC in January 2007, Scholder has trained journalists now working as producers, reporters and media specialists across the country.

Scholder worked as a news producer and executive producer for more than 20 years in Los Angeles and New England. Most recently she worked at KABC-TV in Los Angeles. At KNBC-TV, she launched a special projects unit and then managed the station’s top-rated 11 p.m. newscast. In New England, Scholder worked at WLNE-TV in Providence, Rhode Island, and both WBZ-TV and WCVB-TV in Boston. She has won two Emmys, two Golden Mikes, and the Associated Press Award for best newscast.

Since coming to USC, Scholder helped launch the opening of the state-of-the-art Annenberg Media Center in Fall 2014. Her students and the shows they produce have won several awards, including the Edward R. Murrow Best Student Newscast and the Society of Professional Journalists Best Student Newscast. Scholder has also done consulting work in public relations, for Los Angeles area law firms, and for Routledge Press, a multinational publisher specializing in academic books.

Awards and honors

Best Student Video Newscast, Edward R. Murrow (2019).
Finalist Regularly Scheduled Newscast, L.A. Press Club (2019).
Best Student Video Newscast, Edward R. Murrow (2018).
Best All-Around Television Newscast, Society of Professional Journalists (2018).

 

News Articles

Why TV Newsrooms Should Put Student Reporters on the Air” (Medium, 2019).