The Message. The Medium. The Moment.: A conversation with Steve Stoute
Friday, October 2, 2020
12 p.m. – 1 p.m. PT
Join Dean Willow Bay and Steve Stoute, founder/CEO of UnitedMasters and Translation, and author of The Tanning of America. We will hear his take on the future of advertising, the power of progressive thinking, and what cultural responsibility looks like in today’s digital world. We will also hear how he has worked to identify and activate a new generation of consumers on behalf of iconic brands such as State Farm, Jeep, and the NBA — helping them thrive in the changing cultural landscape.
The Annenberg Intelligence series connects students with organizational leaders, who share their industry insights and career advice amid the COVID-19 pandemic. Future conversations this Fall will feature Torod Neptune (Lenovo), Chris Paul (NBA), Melissa Waggener-Zorkin (WE Communications).