Tina Vennegaard is academic program director at USC Annenberg, a global leader in education and scholarship with more than 2,500 undergraduate and graduate students across the fields of communication, journalism, public diplomacy, and public relations.

In her primary role, Vennegaard designs, develops, and oversees new academic programs in collaboration with stakeholders across USC and its global partners. Most recently, she co-led the development of the new M.S. PRISM degree as well as a professional skills-building program for USC Annenberg master’s students, Managing Complexity in Diverse Organizations (MCDO). Previously, she co-led the creation of the MA in Public Relations and Advertising degree program which launched in 2020. As an adjunct professor, she teaches courses focused on strategic planning for multichannel communication campaigns.

Vennegaard also directs strategic initiatives and professional learning partnerships between the school and industry-leading organizations across tech, entertainment, and academia. Additionally, Vennegaard is senior strategic advisor to the USC Annenberg Center for Public Relations, a research center and resource for the $14 billion global PR industry. From 2015 to 2017, she served as managing director of the center and co-launched its flagship research studies.

Vennegaard oversees global communication research and was Dean Willow Bay’s co-author of The New Normal: Parents, Teens, and Mobile Devices (2017-2020), a global mapping research series created in collaboration with the non-profit organization Common Sense. 

An award-winning communications strategist, Vennegaard has served in executive leadership roles across the communications spectrum from corporate to consumer and non-profit PR. She has counseled executives at global organizations such as Nintendo, Nestlé, and IKEA and collaborated with many leading national NGOs, and industry and trade organizations.

A native of Copenhagen, Denmark, Vennegaard holds a BA in communication from the Annenberg School at the University of Pennsylvania and a master’s in public diplomacy from USC Annenberg.