Faryar Borhani

Faryar Borhani

Chief Communications Officer for North America, Experian; Center for Public Relations Board Member

 

Faryar Borhani is chief communication officer for Experian North America (LSE: EXPN), where he leads a talented team of communication professionals responsible for building and managing the reputation of one of the world’s leading data and technology companies. Experian uses unparalleled insights to help people reach greater financial opportunities and realities, while helping businesses make smarter, more confident decisions. In this role, Borhani’s remit spans stakeholder relations, brand positioning, consumer advocacy and issues and risk mitigation for the North America business.

Prior to joining Experian, Borhani spent nearly six years as global chief communication officer at Encore Capital Group (NASDAQ: ECPG), where he was responsible for the company’s external and internal communication strategies across Europe, Asia and the Americas. This role also included oversight of the organization’s corporate philanthropy efforts and ESG (Environmental, Social and Corporate Governance) obligations, as well as ongoing counsel to Encore’s board and global executive leadership team.

Before Encore, Borhani spent eight years at ICF Next as partner, integrated solutions, working side by side with Fortune 500 C-suite leaders to drive measurable business results, provide strategic counsel, mitigate reputational risks and build long-term affinity with stakeholders. This included designing and leading global multidisciplinary corporate communication programs, managing end-to-end crisis and issues responses, creating enterprise-wide digital transformation initiatives and training leaders on emerging best practices to make their brands accessible and relatable to different audiences. Borhani has worked across a wide range of industries with leaders from notable organizations including DuPont, Johnson & Johnson, Toyota, Pfizer, General Motors, AEG Worldwide and Wells Fargo.

Earlier in his career, Borhani oversaw communication and social media for Fox Sports’ soccer-dedicated cable network, Fox Soccer, where he managed positioning and messaging for the brand’s international media properties, including the Barclays Premier League, UEFA Champions League, the FA Cup and the 2015–2022 Men’s and Women’s FIFA World Cups. During this time, Borhani led the integration of social media with the channel’s TV broadcast, helping Fox Soccer’s social media platforms become the country’s largest online soccer community and the top-performing outlet within the Fox Sports family in followership and engagement.

Borhani is a proud alumnus of the USC Annenberg Strategic Public Relations master’s program.