Rebecca Binny is an award-winning public relations strategist and founder of Hot Fry Media, where she advises founders, executives, and mission-driven organizations on strategic communication, media relations, crisis management, and brand positioning. Her work sits at the intersection of storytelling, influence, and emerging technology, with a focus on building credibility and long-term visibility in competitive markets.

Binny has secured coverage for clients in leading outlets, including PRWeek, Yahoo! Finance, MoneyMade, and other national and international publications. She is the recipient of multiple industry honors, including PRNEWS’ Industry Innovator award, and is known for her direct, results-oriented approach to communications strategy.

In addition to her professional practice, Binny teaches and educates the next generation of communications leaders, bringing real-world expertise into the classroom. She is a PhD candidate in communication and is committed to preparing students with the strategic, ethical, and practical skills required to navigate today’s rapidly evolving media landscape.