Nathan Hennon is an analytics executive with 18+ years of experience translating complex data into revenue strategy across digital commerce, media, and affiliate marketing. He currently serves as Director of Product Operations & Analytics overseeing a $260M+ affiliate sales portfolio. His career spans leadership roles at global ad agencies, consumer behavior researcher, and data analytics and reporting specialist within the video game industry & Media, with a consistent focus on predictive modeling, conversion rate optimization, and behavioral intelligence.