![Photo of Capricia Penavic Marshall](https://annenberg.usc.edu/sites/default/files/styles/article_full_content_1240x600/public/3636325207copy.jpg?itok=CamEIamF)
Protocol: The power of diplomacy with Ambassador Capricia Marshall
Monday, October 12, 2020
11 a.m. – Noon PT
Online
Ambassador Capricia Penavic Marshall joins CPD and The Annenberg Foundation Trust at Sunnylands on October 12 at 11:00 AM Pacific (2:00 PM Eastern) for a conversation with Willow Bay, Dean of the USC Annenberg School for Communication and Journalism.
In her roles as chief of protocol for President Obama and social secretary to President Clinton and First Lady Hillary Clinton, Ambassador Marshall guided the critical work of building diplomatic bridges, using the tools of protocol to tilt the playing field in the direction of her principals. From staging a room to have an intended effect on the participants to knowing which cultural gestures earn trust, her behind-the-scenes preparations and hidden influencers set the stage for successful diplomacy between heads of state around the world, including three presidential summits at the historic Sunnylands estate in Rancho Mirage, CA.
Join us for an in-depth discussion about Ambassador Marshall’s new book, Protocol: The Power of Diplomacy and How to Make it Work for You, a master class in soft power, exploring the complexity of human interactions, and making the case that etiquette, cultural IQ, and a flexible mindset matter — now more than ever.