Robert
Banks

Clinical Associate Professor of Public Diplomacy
Co-Director of the Master of Public Diplomacy Program
Robert Banks is a former senior U.S. Foreign Service Officer, specializing in public diplomacy, now focused on helping his students understand public diplomacy’s role in foreign affairs and its real-world applications in the areas of strategy and evaluation.
Academic Program Affiliation: 
(626) 755-3486
Robert Banks is a former senior U.S. Foreign Service Officer, specializing in public diplomacy, now focused on helping his students understand public diplomacy’s role in foreign affairs and its real-world applications in the areas of strategy and evaluation.
Expertise: 
Arts and Culture, Digital Media, Global, Groups, Organizations and Networks, History, Los Angeles, Marketing, Politics, Popular Culture, Public Diplomacy, Social Media, Sports
Research and Practice Areas: 
Civic Engagement and Social Justice
Culture and Media
News and Media Industries
Organizations and Networks
Persuasion and Politics

Robert
Banks

Clinical Associate Professor of Public Diplomacy
Co-Director of the Master of Public Diplomacy Program
(626) 755-3486
Academic Program Affiliation: 

Tabs

Robert Banks joined the U.S. Foreign Service in 1983. During his 28-year career as a public diplomacy practitioner, he served as assistant executive officer in Bonn, West Germany; deputy public affairs officer (PAO) in Nicosia, Cyprus; assistant press attaché in Seoul, Korea; east Asia policy officer in the Worldnet Television and Film Service; press attaché in Managua, Nicaragua; cultural attaché in Seoul; examiner for the foreign service oral entrance exam in the Bureau of Human Resources; planning and coordination officer in the office of public diplomacy in the Bureau of Western Hemisphere Affairs; PAO in Buenos Aires, Argentina; state department chair on the faculty of the Marine Corps War College in Quantico, VA., where he taught regional studies; and U.S. public diplomat in residence at USC’s Center on Public Diplomacy.

Following his retirement from the foreign service, he taught public diplomacy as an adjunct professor in USC’s master of public diplomacy program. He is currently a clinical associate professor of public diplomacy at USC Annenberg, a CPD faculty fellow, and co-director of the master of public diplomacy program. Banks authored CPD Perspectives, “A Resource Guide to Public Diplomacy Evaluation,” in 2011, and served as the guest editor for the CPD Perspectives magazine in 2019-2020.

Book Chapters

Routledge Handbook of Public Diplomacy (2nd ed.): “Public Diplomacy Evaluation,” author (2020, Taylor & Francis)

Journal Articles

“A Resource Guide to Public Diplomacy Evaluation”  (2011, CPD Perspectives on Public Diplomacy)

Fall 2021

COMM 419: Public Diplomacy in Los Angeles
PUBD 419: Public Diplomacy in Los Angeles
PUBD 518: International Exchanges and Public Diplomacy
PUBD 596: Practicum in Public Diplomacy Research