Fred Cook

Professor of Professional Practice; Director of the USC Center for Public Relations

Expertise: Branding, Marketing, Marketing Research, Organizational Communication, Public Relations

Jennifer Floto

Professor of Professional Practice

Expertise: Consumer Culture, Cultural Consumer Insights, Digital Marketing Strategy, Ethnography, Netnography, Social Brand Engagement, Social Media Analysis

Robert Kozinets

Jayne and Hans Hufschmid Chair of Strategic Public Relations at USC Annenberg

Matthew Le Veque
Expertise: (Traditional and Digital) Media Industries, Advertising, Advocacy, Branding, Creativity, Emerging Media, Marketing, Marketing Research, New Interactive Media and Technologies, Public Relations, Social Media

Matthew K. Le Veque

Associate Professor of Professional Practice in Public Relations

Expertise: Changing News Industry, Disruption and Innovation, Emerging Media, Information and Communication Technologies, Marketing, Media Entrepreneurship, Public Relations, Transmedia

Burghardt Tenderich

Professor of Professional Practice; Associate Director USC Center for Public Relations; Co-Director Public Relations Studies Program

Jian (Jay) Wang
Expertise: Branding, Globalization, IDEA, Organizational Communication, Public Diplomacy, Public Relations
Communication, Journalism

Jian (Jay) Wang

Associate Professor of Journalism