A 21-year U.S. Army veteran, Lieutenant Colonel (retired) Greg Bishop is a managing partner at Musa Media and all its entities — Musa Military Entertainment Consulting, Musa Productions, their e-commerce platform The Musa Store— as well as a producer and executive of the digital television network the All Warrior Network, which launched on Veteran’s Day 2013.
His consulting work has included production consulting on motion picture, television and video game productions, as well as advertising and public relations campaigns targeting military audiences. His clients include Walmart, Verizon Wireless, KFC, Hallmark, HBO, Fox Television, BBC, LifetimeTV, Electronic Arts, LucasArts, and others. His consulting company is currently consulting on the Paramount Network’s upcoming series produced by Ron Howard, 68-Whiskey, scheduled for release in January 2020.
Prior to joining Musa, Bishop served in various marketing, advertising and public relations positions in the U.S. Army. He has provided Army brand creative expertise in advertising campaigns and strategy for several agencies, including Leo Burnett, McCann Erikson and DraftFCB. He also provided brand integration to blockbuster films like Transformers: Revenge of the Fallen and GI Joe: Rise of Cobra, TV programs like Army Wives, and video games like Medal of Honor.
As an adjunct faculty member at the USC Annenberg, Bishop teaches content creation for public relations.