2026 Kenneth Owler Smith Symposium on public relations

Thursday, March 26, 2026

5 p.m. 8 p.m. PT

Wallis Annenberg Hall (ANN), Auditorium (L105A)


Purpose under pressure: Navigating real-world decisions about sustaining and communicating corporate purpose. 

This event will have a reception at 5 p.m. PT and the program at 6:30 p.m. PT. Featured speakers and panelists are listed below: 

  • Purpose Award presentation to Ronald McDonald House
  • Jon Banner, executive vice president and global chief impact officer, McDonald’s
  • Joanna Sabato, chief marketing and communications officer, Ronald McDonald House Global
  • Jean Guerrero, visiting professor, “Our Unsilencing” project, USC Annenberg
  • Fred Cook, professor and director, USC Center for Public Relations

More information on panelists is forthcoming. RSVP below. 

This program is open to all eligible individuals. USC Annenberg operates all of its programs and activities consistent with the University’s Notice of Non-Discrimination. Eligibility is not determined based on race, sex, ethnicity, sexual orientation, or any other prohibited factor.

RSVP