Kjerstin Thorson
Assistant Professor


Communication Ph.D Program
Graduate Public Relations




ANN 310J

More Kjerstin


New Media
Public Relations
Social Media

Kjerstin Thorson is an assistant professor in USC Annenberg's School of Journalism. Her research explores the effects explores the effects of the changing media environment on political participation. Recent research projects focus on (a) how digital and social media are changing existing practices of political participation (including news consumption), particularly among youth; and (b) how various kinds of political content (news, strategic communication, citizen conversation, and so on) spread across social media platforms. 

Kjerstin’s research has been published in scholarly journals, including Mass Communication and Society, Journal of Computer Mediated Communication, New Media and Society, and Information, Communication & Society.

Prior to completing her Ph.D. in the School of Journalism and Mass Communication at the University of Wisconsin-Madison, Kjerstin worked for several years in public relations and corporate communications. Most recently, she worked in corporate communications at Martha Stewart Living Omnimedia. She holds an M.A. from the Missouri School of Journalism.