Wednesday
March
8

Careers in Entertainment Alumni Panel

Wednesday, March 8, 2017 -
5:30pm to 7:00pm
USC Annenberg School for Communication and Journalism (ASC), ASC 207

Moderator:

Jenny Driessen
Manager, Social & Digital Content
Fox Broadcasting Company

Jenny is an award-winning social media and digital content strategist with experience in entertainment, television and country music. She currently manages social media strategy and digital content for FOX television network's top-tier programming - including the Emmy-winning live musical event Grease Live, The Rocky Horror Picture Show, Bones, The Mick, Pitch, MasterChef, Teen Choice Awards and more. 

Her creative content has driven the direction for the network's key advertising units - including Times Square motion, show key art, billboards and more. Prior to FOX, Jenny launched the social media and digital strategy for one of country music's premiere organizations, the Academy of Country Music and earned the organization multiple PR News Social Media Icon Awards, as well as industry recognition year over year. She has additional experience in entertainment marketing & publicity including: music festivals, LA's Comikaze Convention, non-profit organizations, book and album releases.

Jenny graduated from USC in 2011 with a B.A in Public Relations and Communication.

Panelists:

Tiffany Arnett
Social Media Manager
Disney ABC Television Group

Tiffany Arnett is the Social Media Manager for Disney Channel, where she oversees the content strategy and execution for all network properties. An L.A. native, Tiffany obtained her bachelor’s in advertising from San Diego State University, and her masters in communication management from the University of Southern California. In her time at Disney Channel, Tiffany has had a hand in launching all U.S. social platform for the Disney Channel Networks (Disney Channel, Disney XD and Disney Junior), expanding their social footprint to over 30 accounts.

Danielle Behnken
Product Creative, Originals
Netflix

Danielle Behnken is an Originals Coordinator, working on the Product Creative team at Netflix. She graduated USC with both a B.A. and M.C.M from Annenberg through the progressive degree program. Before Netflix, Danielle worked at Sony Pictures Home Entertainment, focusing on digital operations. At Netflix, she currently collaborates on the creation and execution of promotional materials (think artwork and trailers) on service for Netflix Original Series. Some of her most recent efforts were concentrated on Gilmore Girls: A Year in the Life, A Series of Unfortunate Events, Marvel's Iron Fist, and Orange is the New Black. 

Ryan Chingcuangco
Senior Publicist
20th Century Fox

Ryan Chingcuangco is a senior publicist at 20th Century Fox, working primarily on theatrical publicity campaigns for DreamWorks Animation releases including How To Train Your Dragon 2, Home, Kung Fu Panda 3, and Trolls. His current campaigns include Hidden Figures, Logan, The Boss Baby and Captain Underpants: The First Epic Movie. He began his career at Miramax Films, and previously held publicity and corporate communications positions at Walden Media and APA.  Ryan is a proud Trojan alum, graduating with honors in 2000 from the Annenberg School for Communication and Journalism and the School of Cinema-Television. 

Elvira Guzman
CEO
Elvie G PR

Elvira Guzman a Southern California native owns one of the fastest growing PR & Branding companies in Hollywood, CA. Ms. Guzman was recognized by Sister 2 Sister Magazine and Urban Influence Magazine. Prior to her independent success she worked for Steve Harvey for 9 years. Within these years she had several titles including: Executive Producer, Segment Producer, Stage Manager, Stage Producer, Production Manager, Event Coordinator, Chief Web Developer, Assistant Producer and departed while holding the titles of PR & Branding Director for Steve Harvey, The Steve Harvey Radio Network and The Steve Harvey Suit Collection.

Not only was she featured in Latina Magazine’s September issue and is considered one of “The Future 15 Latino Entrepreneurs”. She also became the 1st Mexican-American to be featured in a reality show on BET for her clients show “Being Terry Kennedy”. She has resided in New York, Atlanta, and eventually went back to Hollywood, CA to open Elvie G PR.

From her life experiences she was able to compile her life lessons into books that can help improve the lives of others. She’s the author of “Your Blueprint” and “Purpose Awaken and Succeed!”. Ms. Guzman has created seminars to empower others both in the US and abroad. Additionally in the states Ms. Guzman lends her time to speak at juvenile halls, at risk high schools, universities and organizations geared towards teens going through a hard time in life.

For more information, contact Suzanne Alcantara, Director of Career Development at suzannea@usc.edu or (213) 740-6045.