Marissa Borjon is a product communications analyst at Toyota Motor North America (TMNA). She is responsible for developing and executing innovative media programs in support of product launches and sustainment activities for the Toyota vehicle lineup, among other responsibilities. Having previously worked on Toyota in an agency support capacity, Marissa is excited to have made the move to Texas with TMNA.
Most recently, Marissa was account supervisor at Hill+Knowlton Strategies where she helped lead the Mazda North American Operations automotive account of the Southern California Marketing Communications Group. She helped lead the team in the Costa Mesa office in Orange County, CA and was responsible for the development and implementation of strategic marketing communications, product communications, motorsports and regional team coordination.
Prior to her time in Orange County, Marissa spent six years at Golin in the Los Angeles office where she worked on the account team servicing Toyota Motor Sales, U.S.A., Inc. She was the key client contact on the agency’s business focused on product communications, planning and executing press events, media relations support and managing the execution of creative, holistic campaigns. Throughout her time with Golin, Marissa also ensured the flawless execution of day-to-day client activities for Clif Bar & Company, Yamaha Motor Corporation, U.S.A., NADAguides and The Arthritis Foundation.
Marissa earned her Master of Arts degree in Strategic Public Relations from the University of Southern California’s Annenberg School for Communication and Journalism. While at USC, she served as co-president of TriSight Communications and program coordinator for the USC LGBT Center’s peer mentoring program. Marissa was a recipient of the 2010 USC Remarkable Women Award where she was one of three graduate students selected for demonstrating a commitment to student and women’s issues and community involvement. Upon graduation, Marissa was one of three graduate students to receive the 2010 USC Student Affairs Outstanding Graduate Student Award.
Marissa earned a Bachelor of Arts degree in Communication from the University of California, San Diego. She currently lives in the greater Dallas area and partially credits her people-person skills and public speaking expertise to the fact that she has been an emcee for wedding receptions since 2010.