With its location in the heart of Los Angeles, USC Annenberg is positioned at the center of the media and entertainment industries. At the same time, Los Angeles' "knowledge industries" – public relations, advertising, management and communication consulting, and image management, among others – offer countless opportunities for innovation. With Silicon Valley just up the coast and a thriving industry in new technology firms in Santa Monica, Los Angeles is truly dialled into the digital age. And its position at the gateway of the Pacific Rim gives residents a strategic advantage in relations with emerging powers across the ocean.

What does this mean for USC Annenberg students? Our faculty thrives in this cutting-edge atmosphere, harnessing the potential of the locale to explore new realms of communication. Students reap the advantages of the location twofold: from our faculty, and also from the myriad internship and job opportunities the area affords the Annenberg community.

In short, Annenberg is enhanced by Los Angeles just as USC Annenberg enhances the city.